@import url('/assets/site-v2.css');
@import url('/assets/brand-theme.css');
@import url('/assets/ux-review.css');
:root {
  --ink: #09080c;
  --paper: #f7f5ff;
  --acid: #bd6aff;
  --coral: #e143d5;
  --blue: #8150ff;
  --line: rgba(9,8,12,.18);
  --max: 1440px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;background:var(--ink);color:var(--ink)}
body{margin:0;background:var(--paper);font-family:Inter,ui-sans-serif,system-ui,-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;font-size:16px;line-height:1.5;overflow-x:hidden}
a{color:inherit;text-decoration:none} button{font:inherit} img{max-width:100%;display:block}
::selection{background:var(--acid);color:var(--ink)}
.noise{position:fixed;inset:0;pointer-events:none;z-index:99;opacity:.055;background-image:url("data:image/svg+xml,%3Csvg viewBox='0 0 180 180' xmlns='http://www.w3.org/2000/svg'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='4' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.6'/%3E%3C/svg%3E")}
.site-header{position:fixed;top:0;left:0;right:0;z-index:50;display:flex;align-items:center;justify-content:space-between;padding:18px 28px;color:var(--paper);mix-blend-mode:difference}
.brand{font-weight:900;font-size:1.45rem;letter-spacing:-.08em}.brand-dot{color:var(--acid)}.logo-link{display:block;width:76px;height:38px;overflow:hidden;mix-blend-mode:normal}.brand-logo,.footer-logo{display:block;background-image:url('/assets/nika-logo.png');background-repeat:no-repeat;background-size:134% auto;background-position:center 50%;width:100%;height:100%}.footer-logo{width:84px;height:42px}
.nav{display:flex;gap:28px;align-items:center;font-size:.82rem;font-weight:800;text-transform:uppercase;letter-spacing:.08em}.nav a{position:relative}.nav a:after{content:"";position:absolute;left:0;bottom:-5px;width:100%;height:2px;background:currentColor;transform:scaleX(0);transform-origin:right;transition:transform .35s cubic-bezier(.2,.8,.2,1)}.nav a:hover:after,.nav a:focus-visible:after{transform:scaleX(1);transform-origin:left}
.menu-toggle{display:none;border:0;background:transparent;color:inherit;font-weight:800;text-transform:uppercase}
.wrap{width:min(calc(100% - 56px),var(--max));margin-inline:auto}
.hero{min-height:100svh;background:var(--ink);color:var(--paper);display:flex;flex-direction:column;justify-content:flex-end;padding:140px 0 38px;position:relative;overflow:hidden}
.hero-kicker{display:flex;justify-content:space-between;gap:24px;align-items:end;margin-bottom:32px;text-transform:uppercase;font-size:.76rem;font-weight:800;letter-spacing:.12em;color:#b8b5ac}.hero-kicker span:last-child{text-align:right}
.hero h1{font-size:clamp(4.6rem,12.4vw,12.8rem);font-weight:900;line-height:.76;letter-spacing:-.085em;text-transform:uppercase;margin:0;max-width:10ch;position:relative;z-index:2}.hero h1 .accent{color:var(--acid);display:inline-block}
.hero-orbit{position:absolute;width:min(40vw,590px);aspect-ratio:1;border:1px solid rgba(217,255,67,.28);border-radius:50%;right:-8%;top:5%;animation:float 8s ease-in-out infinite}.hero-orbit:before,.hero-orbit:after{content:"";position:absolute;border-radius:50%}.hero-orbit:before{inset:12%;border:1px solid rgba(243,240,232,.14)}.hero-orbit:after{width:16%;aspect-ratio:1;background:var(--coral);left:10%;top:14%;box-shadow:0 0 80px rgba(255,107,74,.45)}
@keyframes float{50%{transform:translate(-24px,28px) rotate(18deg)}}
.hero-bottom{display:flex;justify-content:space-between;align-items:end;margin-top:50px}.hero-bottom p{max-width:470px;margin:0;color:#b8b5ac;font-size:1.06rem}.scroll-pill{border:1px solid rgba(243,240,232,.35);border-radius:999px;padding:12px 18px;text-transform:uppercase;font-size:.72rem;font-weight:800;letter-spacing:.1em}
.ticker{overflow:hidden;background:var(--acid);border-bottom:1px solid var(--ink);white-space:nowrap}.ticker-track{display:inline-flex;animation:ticker 22s linear infinite}.ticker span{padding:16px 24px;font-weight:900;text-transform:uppercase;font-size:.9rem;letter-spacing:.04em}.ticker i{font-style:normal;color:var(--coral)}@keyframes ticker{to{transform:translateX(-50%)}}
.section{padding:120px 0}.section.dark{background:var(--ink);color:var(--paper)}.eyebrow{font-size:.74rem;font-weight:900;text-transform:uppercase;letter-spacing:.14em;display:flex;align-items:center;gap:10px;margin-bottom:28px}.eyebrow:before{content:"";width:10px;height:10px;background:var(--coral);border-radius:50%}.section h2{font-size:clamp(3rem,7.4vw,7.2rem);line-height:.9;letter-spacing:-.065em;text-transform:uppercase;margin:0 0 58px;max-width:11ch}
.about-grid{display:grid;grid-template-columns:1.2fr .8fr;gap:10vw;align-items:start}.about-copy{font-size:clamp(1.45rem,2.8vw,2.7rem);line-height:1.15;letter-spacing:-.035em;margin:0}.about-list{border-top:1px solid var(--line)}.about-list div{display:flex;justify-content:space-between;padding:17px 0;border-bottom:1px solid var(--line);font-weight:700}.about-list span{font-size:.75rem;color:#757168}
.work-list{border-top:1px solid rgba(243,240,232,.2)}.work-card{display:grid;grid-template-columns:1.3fr .7fr;gap:40px;padding:52px 0;border-bottom:1px solid rgba(243,240,232,.2);position:relative;transition:padding .35s ease}.work-card:hover{padding-left:20px}.work-no{font-size:.72rem;font-weight:800;color:#88857f}.work-card h3{font-size:clamp(2.8rem,6vw,6.2rem);line-height:.86;letter-spacing:-.06em;margin:10px 0 22px;text-transform:uppercase}.work-card p{color:#aaa79f;max-width:560px;margin:0}.case-meta{display:flex;flex-direction:column;justify-content:space-between;align-items:flex-end}.case-meta .tags{display:flex;flex-wrap:wrap;justify-content:flex-end;gap:8px}.tag{border:1px solid rgba(243,240,232,.25);padding:7px 10px;border-radius:999px;font-size:.67rem;text-transform:uppercase;font-weight:800;letter-spacing:.06em}.arrow{width:70px;height:70px;border-radius:50%;display:grid;place-items:center;background:var(--acid);color:var(--ink);font-size:1.8rem;transition:transform .4s cubic-bezier(.2,.8,.2,1)}.work-card:hover .arrow{transform:rotate(45deg) scale(1.08)}
.services{display:grid;grid-template-columns:repeat(3,1fr);border-top:1px solid var(--line);border-left:1px solid var(--line)}.service{min-height:330px;padding:28px;border-right:1px solid var(--line);border-bottom:1px solid var(--line);display:flex;flex-direction:column;justify-content:space-between;transition:background .3s,color .3s}.service:hover{background:var(--coral);color:var(--ink)}.service b{font-size:3.5rem;line-height:1}.service h3{font-size:1.5rem;text-transform:uppercase;letter-spacing:-.03em;margin:0}.service p{color:#6d6961;margin:16px 0 0}.service:hover p{color:var(--ink)}
.process{display:grid;grid-template-columns:.7fr 1.3fr;gap:8vw}.steps{counter-reset:step}.step{counter-increment:step;display:grid;grid-template-columns:70px 1fr;padding:28px 0;border-top:1px solid rgba(243,240,232,.2)}.step:before{content:"0" counter(step);color:var(--acid);font-size:.74rem;font-weight:900}.step h3{margin:0 0 10px;font-size:1.45rem;text-transform:uppercase}.step p{margin:0;color:#aaa79f;max-width:560px}
.contact{background:var(--acid);padding:100px 0 40px;overflow:hidden}.contact h2{font-size:clamp(4.5rem,12vw,12rem);line-height:.76;max-width:9ch;margin-bottom:70px}.contact-row{display:grid;grid-template-columns:1fr auto;align-items:end;gap:40px;border-top:1px solid var(--ink);padding-top:28px}.contact-link{font-size:clamp(1.25rem,3vw,2.8rem);font-weight:800;letter-spacing:-.04em}.round-cta{width:120px;aspect-ratio:1;border-radius:50%;background:var(--ink);color:var(--paper);display:grid;place-items:center;text-align:center;text-transform:uppercase;font-size:.7rem;font-weight:900;letter-spacing:.08em;transition:transform .3s}.round-cta:hover{transform:rotate(8deg) scale(1.05)}
.footer{background:var(--acid);padding:80px 0 28px}.footer-row{display:flex;justify-content:space-between;border-top:1px solid rgba(17,16,14,.25);padding-top:22px;text-transform:uppercase;font-size:.7rem;font-weight:800;letter-spacing:.08em}
.reveal{opacity:0;transform:translateY(38px);transition:opacity .8s ease,transform .8s cubic-bezier(.2,.8,.2,1)}.reveal.is-visible{opacity:1;transform:none}

/* Case studies */
.case-page{background:var(--paper)}.case-hero{min-height:92svh;background:var(--ink);color:var(--paper);display:flex;align-items:flex-end;padding:150px 0 60px;position:relative;overflow:hidden}.case-hero .ghost{position:absolute;right:-.04em;top:.15em;font-size:clamp(10rem,35vw,35rem);line-height:1;font-weight:900;color:rgba(243,240,232,.035);letter-spacing:-.1em}.case-hero h1{font-size:clamp(4.2rem,11.5vw,11rem);line-height:.8;letter-spacing:-.075em;text-transform:uppercase;margin:0;max-width:9ch;position:relative}.case-hero h1 em{font-style:normal;color:var(--acid)}.case-deck{display:grid;grid-template-columns:1fr 1fr;gap:7vw;margin-top:44px;align-items:end}.case-deck p{max-width:540px;color:#b8b5ac;font-size:1.1rem;margin:0}.case-tags{display:flex;gap:8px;justify-content:flex-end;flex-wrap:wrap}.case-intro{display:grid;grid-template-columns:.7fr 1.3fr;gap:10vw}.case-intro h2{font-size:clamp(2.4rem,5vw,5rem);margin:0}.case-intro p{font-size:clamp(1.3rem,2.4vw,2.2rem);line-height:1.2;letter-spacing:-.025em;margin:0}.metric-grid{display:grid;grid-template-columns:repeat(3,1fr);margin-top:90px;border-top:1px solid var(--line);border-left:1px solid var(--line)}.metric{padding:30px;border-right:1px solid var(--line);border-bottom:1px solid var(--line);min-height:190px}.metric b{display:block;font-size:clamp(2.4rem,5vw,5rem);letter-spacing:-.06em;line-height:1}.metric span{display:block;margin-top:20px;color:#6d6961;font-weight:700}.visual-block{min-height:70vh;display:grid;place-items:center;overflow:hidden;position:relative}.visual-block.health{background:var(--blue)}.visual-block.yeti{background:var(--coral)}.visual-card{width:min(74vw,920px);aspect-ratio:16/10;background:var(--paper);border:2px solid var(--ink);box-shadow:22px 22px 0 var(--ink);padding:5vw;transform:rotate(-3deg);display:flex;flex-direction:column;justify-content:space-between}.visual-card .mini-nav{display:flex;justify-content:space-between;text-transform:uppercase;font-size:.7rem;font-weight:900}.visual-card strong{font-size:clamp(2rem,6vw,6rem);line-height:.88;letter-spacing:-.06em;text-transform:uppercase;max-width:8ch}.visual-card .mini-button{align-self:flex-start;background:var(--ink);color:var(--paper);border-radius:999px;padding:12px 18px;font-size:.72rem;font-weight:900;text-transform:uppercase}.story{display:grid;grid-template-columns:repeat(2,1fr);gap:8vw}.story-block{border-top:1px solid var(--line);padding-top:24px}.story-block h3{text-transform:uppercase;font-size:1.25rem}.story-block p{font-size:1.1rem;color:#625f58}.next-case{display:block;background:var(--ink);color:var(--paper);padding:90px 0}.next-case .wrap{display:flex;justify-content:space-between;align-items:end}.next-case span{font-size:.72rem;text-transform:uppercase;color:#88857f;font-weight:800}.next-case h2{font-size:clamp(3rem,8vw,8rem);line-height:.85;margin:15px 0 0}.next-case .arrow{flex:0 0 auto}

/* Virtual MD extended case */
.vm-hero h1{font-size:clamp(3.7rem,9.4vw,9.5rem);max-width:11ch}.case-actions{display:flex;justify-content:flex-end;align-items:center;gap:24px;flex-wrap:wrap}.case-actions .tag{color:var(--paper)}.explore-link{text-transform:uppercase;font-size:.72rem;font-weight:900;letter-spacing:.08em;color:#aaa79f}.vm-product-band{background:var(--blue);padding:100px 0}.vm-product-grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:8vw;align-items:center}.vm-wordmark{display:grid;grid-template-columns:auto auto;align-items:end;width:max-content}.vm-wordmark span,.vm-wordmark strong{font-size:clamp(3rem,7vw,7rem);line-height:.75;letter-spacing:-.075em}.vm-wordmark span{font-weight:350}.vm-wordmark strong{font-weight:950}.vm-wordmark small{grid-column:1/-1;text-transform:uppercase;letter-spacing:.22em;font-weight:900;margin-top:20px}.advisor-card{background:var(--paper);border:2px solid var(--ink);box-shadow:18px 18px 0 var(--ink);padding:32px;transform:rotate(2deg)}.advisor-top{display:flex;gap:12px;align-items:center;font-size:1.2rem}.pulse-dot{width:12px;height:12px;border-radius:50%;background:var(--coral);box-shadow:0 0 0 8px rgba(255,107,74,.16)}.symptoms{display:grid;grid-template-columns:1fr 1fr;gap:10px;margin:32px 0}.symptoms span{border:1px solid var(--line);padding:14px;border-radius:999px;text-align:center;font-weight:700;background:white}.advisor-card button{width:100%;border:0;background:var(--ink);color:var(--paper);padding:17px 20px;border-radius:999px;display:flex;justify-content:space-between;font-weight:800}.compact{padding-top:80px}.metric-grid-four{grid-template-columns:repeat(4,1fr);margin-top:0}.metric-grid-four .metric{min-height:220px}.metric-grid-four .metric b{font-size:clamp(2.2rem,4vw,4.4rem)}.long-copy p{font-size:1.2rem;color:#625f58;margin:0 0 22px;max-width:710px}.long-copy h3{text-transform:uppercase;font-size:1rem;margin:54px 0 18px}.project-facts{display:grid;grid-template-columns:repeat(5,1fr);border-top:1px solid var(--line);border-left:1px solid var(--line);margin:90px 0 0}.project-facts div{padding:24px;border-right:1px solid var(--line);border-bottom:1px solid var(--line)}.project-facts dt{text-transform:uppercase;font-size:.68rem;letter-spacing:.1em;font-weight:900;color:#757168}.project-facts dd{margin:12px 0 0;font-weight:800}.section-lead{font-size:clamp(1.25rem,2.2vw,2rem);line-height:1.25;max-width:820px;color:#77736c;margin:-20px 0 70px}.dark .section-lead{color:#aaa79f}.challenge-grid{display:grid;grid-template-columns:repeat(2,1fr);border-top:1px solid rgba(243,240,232,.2);border-left:1px solid rgba(243,240,232,.2)}.challenge-item{padding:32px;border-right:1px solid rgba(243,240,232,.2);border-bottom:1px solid rgba(243,240,232,.2);min-height:230px}.challenge-item>b{color:var(--acid);font-size:.74rem}.challenge-item h3{font-size:1.5rem;text-transform:uppercase;max-width:18ch}.challenge-item p{color:#aaa79f;max-width:48ch}.case-quote{font-size:clamp(2rem,4.3vw,4.4rem);line-height:1.05;letter-spacing:-.045em;margin:100px 0 0;padding-left:0;border:0;max-width:19ch;color:var(--acid)}.split-heading{display:grid;grid-template-columns:.9fr 1.1fr;gap:9vw;align-items:start}.check-list{list-style:none;padding:0;margin:0;border-top:1px solid var(--line)}.check-list li{padding:15px 0 15px 34px;border-bottom:1px solid var(--line);font-weight:700;position:relative}.check-list li:before{content:"✓";position:absolute;left:0;color:var(--coral);font-weight:950}.deliverables{display:grid;grid-template-columns:1fr 1fr;border-top:1px solid rgba(243,240,232,.2);border-left:1px solid rgba(243,240,232,.2)}.deliverable{display:grid;grid-template-columns:65px 1fr;gap:10px;padding:30px;border-right:1px solid rgba(243,240,232,.2);border-bottom:1px solid rgba(243,240,232,.2);min-height:210px}.deliverable>b{color:var(--acid);font-size:.76rem}.deliverable h3{text-transform:uppercase;margin:0 0 13px;font-size:1.25rem}.deliverable p{color:#aaa79f;margin:0}.positioning{background:var(--acid)}.message-shift{display:grid;grid-template-columns:1fr auto 1fr;gap:32px;align-items:stretch}.message-shift>div{border:2px solid var(--ink);padding:34px;background:var(--paper)}.message-shift .trust-message{background:var(--ink);color:var(--paper)}.message-shift span{text-transform:uppercase;font-size:.7rem;letter-spacing:.12em;font-weight:900}.message-shift blockquote{font-size:clamp(1.7rem,3vw,3rem);line-height:1.05;margin:45px 0 30px;font-weight:800;letter-spacing:-.04em}.message-shift p{color:#6d6961}.message-shift .trust-message p{color:#aaa79f}.shift-arrow{align-self:center;font-size:2.2rem}.product-system{background:#d7e0ff}.screen-grid{display:grid;grid-template-columns:1.1fr .9fr;grid-template-rows:1fr 1fr;gap:18px;margin-top:80px}.screen-placeholder{min-height:260px;background:var(--paper);border:2px solid var(--ink);padding:24px;display:flex;flex-direction:column;justify-content:space-between}.screen-placeholder>span{text-transform:uppercase;font-size:.68rem;font-weight:900;letter-spacing:.1em}.screen-primary{grid-row:1/3;min-height:540px;background:var(--blue)}.mock-phone{align-self:center;width:min(280px,76%);aspect-ratio:9/16;border:2px solid var(--ink);border-radius:34px;background:var(--paper);padding:28px 22px;display:flex;flex-direction:column;justify-content:space-between;box-shadow:12px 12px 0 var(--ink);transform:rotate(-3deg)}.mock-phone small{font-size:1.1rem;font-weight:800}.mock-phone i{font-style:normal;background:var(--ink);color:var(--paper);border-radius:999px;padding:13px;font-size:.7rem;text-align:center}.notification{background:white;border:1px solid var(--line);box-shadow:8px 8px 0 var(--ink);padding:20px;display:flex;flex-direction:column;gap:8px;transform:rotate(2deg)}.notification small{color:#6d6961}.flow-line{display:flex;align-items:center;justify-content:space-between;gap:8px;flex-wrap:wrap}.flow-line i{font-style:normal;background:var(--ink);color:var(--paper);padding:9px 11px;border-radius:999px;font-size:.72rem}.acquisition{background:var(--coral)}.mega-metric{font-size:clamp(6rem,15vw,15rem);font-weight:950;line-height:.72;letter-spacing:-.09em;margin:50px 0 38px}.acquisition h2{font-size:clamp(2.2rem,4vw,4rem)}.acquisition .long-copy p{color:var(--ink)}.outcome-grid{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid rgba(243,240,232,.2);border-left:1px solid rgba(243,240,232,.2)}.outcome-grid article{padding:28px;border-right:1px solid rgba(243,240,232,.2);border-bottom:1px solid rgba(243,240,232,.2);min-height:220px}.outcome-grid b{text-transform:uppercase;color:var(--acid)}.outcome-grid p{color:#aaa79f}.closing-statement{font-size:clamp(2.5rem,5.5vw,5.6rem);line-height:.94;letter-spacing:-.055em;margin:110px 0 0;max-width:17ch}.closing-statement em{color:var(--acid);font-style:normal}.case-contact h2{font-size:clamp(3rem,7.5vw,7rem);max-width:12ch}.contact-copy{font-size:1.3rem;max-width:650px;margin:0 0 70px}
@media (max-width:800px){.site-header{padding:16px 18px}.nav{position:fixed;inset:0;background:var(--ink);display:flex;flex-direction:column;justify-content:center;font-size:1.8rem;transform:translateY(-100%);transition:transform .45s ease;mix-blend-mode:normal}.nav.open{transform:none}.menu-toggle{display:block;position:relative;z-index:2}.wrap{width:min(calc(100% - 36px),var(--max))}.hero{padding-top:120px}.hero h1{font-size:clamp(4.15rem,22vw,7rem)}.hero-kicker span:last-child{display:none}.hero-bottom{display:block}.scroll-pill{display:none}.about-grid,.work-card,.process,.case-deck,.case-intro,.story,.vm-product-grid,.split-heading{grid-template-columns:1fr}.about-grid,.process{gap:52px}.case-meta{align-items:flex-start;gap:36px}.case-meta .tags,.case-tags{justify-content:flex-start}.services{grid-template-columns:1fr}.service{min-height:230px}.section{padding:84px 0}.section h2{margin-bottom:42px}.contact-row{grid-template-columns:1fr}.round-cta{width:100px}.footer-row{gap:24px;flex-wrap:wrap}.case-hero{min-height:84svh}.vm-hero h1{font-size:clamp(3.4rem,16vw,6rem)}.case-actions{justify-content:flex-start}.vm-product-band{padding:80px 0}.advisor-card{box-shadow:10px 10px 0 var(--ink)}.metric-grid,.metric-grid-four,.project-facts,.challenge-grid,.deliverables,.outcome-grid{grid-template-columns:1fr}.metric{min-height:150px}.project-facts{margin-top:60px}.section-lead{margin-bottom:50px}.case-quote{margin-top:70px}.message-shift{grid-template-columns:1fr}.shift-arrow{transform:rotate(90deg);justify-self:center}.screen-grid{grid-template-columns:1fr;grid-template-rows:auto}.screen-primary{grid-row:auto;min-height:510px}.mega-metric{margin-top:20px}.visual-block{min-height:55vh}.visual-card{width:82vw;box-shadow:12px 12px 0 var(--ink)}.next-case .wrap{align-items:center}.next-case .arrow{width:56px;height:56px}}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{animation:none!important;transition-duration:.01ms!important}.reveal{opacity:1;transform:none}}
