Founder-led paid growth for ambitious companies

Advertising that moves revenue. Not just metrics.

NIKA connects paid media, creative, conversion, CRM and follow-up—so more of your advertising turns into qualified opportunities and measurable sales.

30-minute working session · No generic deck · No hard sell
FOUNDER VIDEO · ADD FINAL FILE HERE
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Veranika · Founder & Growth Strategist“Before we add budget, we find where growth is actually breaking.”
EcommerceAcquisition, CRO and retention
SaaSDemand, activation and lifecycle
ServicesLead generation and sales systems
B2BPipeline and follow-up
Selected results

Proof that follows the business outcome.

We measure performance beyond clicks and impressions—through qualified leads, registrations, revenue, acquisition cost and the ability to scale without losing control.

Yogaia · Paid acquisition5.25×ROAS

$23,981 in ad spend generated $125,922 in tracked revenue.

Virtual MD · Market entry3,567registrations

User acquisition reached an average cost of $0.70 per registration.

Automotive · Full funnel$102Kchannel-attributed revenue

Google, Meta and email worked as one connected acquisition system.

Why growth stalls

More ad spend will not fix a broken system.

If the offer, website, tracking or sales follow-up is weak, scaling traffic only scales the leak.

Diagnose the system

Acquisition is getting more expensive

Costs rise because the account is scaling the same audiences, messages and creative patterns without finding new demand.

Traffic reaches the site—but does not convert

The campaign may be doing its job while the landing page, offer or buying journey loses the customer.

Leads arrive—but sales do not

Slow response, weak qualification and inconsistent follow-up destroy value after the lead has already been paid for.

Reporting shows activity, not business impact

Platforms look busy, but leadership still cannot see which campaigns create revenue and where the next constraint sits.

The NIKA Growth System

Find the constraint. Fix the economics. Then scale.

We do not start with a channel recommendation. We start with the commercial system and prioritize the change most likely to move revenue.

01 · DIAGNOSE

Find the leak

Audit acquisition, offer, funnel, analytics, CRM and sales follow-up.

02 · REBUILD

Fix the conversion path

Strengthen positioning, creative, landing pages and lead handling.

03 · CONNECT

Build the system

Connect campaigns, tracking, CRM, email and reporting around one goal.

04 · SCALE

Increase the signal

Move budget toward proven audiences, messages and commercial outcomes.

Apply the system to my business
What we can own

One accountable team around the growth problem.

Choose the capabilities you need—or bring NIKA in to connect the entire path from first click to sale.

Paid acquisition

Google, Meta and YouTube strategy, account structure, testing, optimization and budget allocation.

Creative strategy

Angles, offers, static and video briefs, testing systems and iteration based on performance.

Conversion

Landing pages, CRO, onsite offers, forms, quizzes and the steps between interest and action.

CRM and lifecycle

Lead routing, Makebox automation, email and SMS, qualification and disciplined follow-up.

Analytics

GA4, GTM, PostHog, attribution, dashboards and reporting built around decisions—not vanity.

Founder-led by design

Your strategy does not disappear after the sales call.

Veranika remains involved in the analysis, strategic direction and major growth decisions. The team is built around the problem your business needs to solve—not around a preset package.

What the first call gives you

A focused look at your acquisition and sales path, the most likely constraint, and the first three actions we would prioritize. If we are not the right fit, we will say so.

Book the working session
A good fit

Built for businesses with something real to scale.

The strongest engagements happen when demand exists, the company can share its numbers and leadership is ready to fix the full system—not just buy more traffic.

NIKA is a fit if:

  • Your product or service already has proven demand.
  • Growth has slowed or become less predictable.
  • Paid media, website, CRM and sales feel disconnected.
  • You want strategic involvement plus execution.

Probably not a fit if:

  • You only need someone to follow a fixed task list.
  • You cannot share commercial data or sales outcomes.
  • You want guaranteed results without testing or operational change.
  • The product has not yet validated real demand.
Questions before we talk

Straight answers.

Do you work with existing ad accounts?

Yes. We can audit and rebuild an existing setup or create the system from zero. We preserve useful learning and remove structures that prevent clear decisions.

Do we have to hire NIKA for every service?

No. Services are available separately. When several parts of the funnel are limiting performance, we can build a team around those specific needs.

How quickly can we launch?

Timing depends on tracking, creative, landing pages and access readiness. We prioritize a clean measurement foundation before increasing spend.

What happens on the first call?

We review the business model, current acquisition, conversion and sales process. You receive a clear view of the most likely growth constraint and the next logical actions.

30-minute growth diagnosis

Find the part of your marketing that is costing you the next stage of growth.

No generic audit deck. No hard sell. One focused conversation about where revenue is being lost and what should change first.

Book my growth diagnosis